Lasting Legacy

1907

Peter Fukunaga emigrates from Japan to Hawaii at 16 years old and initially finds work as a sugar cane plantation worker on the Big Island.

1919

After World War I, Peter borrows $25 to make a down payment on a two-car garage on the North Shore of Oahu.

1921

Peter and two other garages join together to form Waialua Garage Company and acquired the first Chevrolet franchise from General Motors in Hawaii. Today, Servco is the oldest continuously-operating Chevy franchise West of the Rockies.

1931

Largely to combat the Great Depression, Peter diversified his business to survive – thus began Servco’s ventures in appliances, jewelry, dry goods, sundries, and more.

1938

Following a naming contest, Waialua Garage Company becomes Service Motor Company to reflect what was at the heart of the company and move to Wahiawa, Hawaii.

1940

World War II generates a shortage of cars, home appliances and cash. Service Motor Company pivots to selling used cars and household items while creating new financing options in order to meet the needs of its customers.

1950

Peter Fukunaga establishes the first employee profit sharing retirement plan in Hawaii for his team members & founds the Fukunaga Scholarship Foundation, which today has helped hundreds of Hawaii’s youth pursue a higher education with a 4-year degree in Business.

1958

Service Motor Company becomes the exclusive distributor for Toyota Motor Corporation in Hawaii.

1960

Peter Fukunaga’s sons, George and Tom, take leadership.

1969

Recognizing its widening geographic reach and product diversity, the company created a holding company, Servco Pacific Inc.

1971

Servco further diversifies by acquiring a Bridgestone Tires franchise distributorship and Hawaii’s exclusive Suzuki 4-wheel vehicle franchise. Servco also gains control of the American Insurance Agency, now called Servco Pacific Insurance. A joint venture, the Pacific International Company, also forms to develop the Guam Shopping Center and Gibson Department Stores.

1985

Servco is a founding investor in Bill Schultz’s buyout of Fender from CBS Musical Instruments.

1986

Servco founds the Servco Foundation to fund college scholarships for employees' children and spouses, and to make charitable contributions to worthy nonprofit organizations in the communities in which we do business.

1994

Leadership of Servco passes to the third generation of the Fukunaga family. Mark Fukunaga is named Chairman and Chief Executive Officer and Eric Fukunaga is named President and Chief Operating Officer.

2003

Servco exceeds $500 million in gross revenues.

2007

Servco acquires sole distribution rights for Subaru vehicles in Hawaii, in the process adding two new dealerships on Oahu and gaining the existing dealer network on neighboring islands. Servco also expands to Australia by acquiring a Toyota dealership in Brisbane.

2010

Servco expands its insurance division, opening offices in the state of Washington and Oregon.

2012

Servco acquires a controlling interest in Fender Musical Instruments Corp.

2013

Servco exceeds $1 billion in consolidated revenues and wins Hawaii’s #1 Best Place to Work.

2015

Servco’s presence in Australia grows to 7 dealerships representing 4 automobile manufacturers. Servco also spins out its private-equity division, Servco Pacific Capital.

2016

Eric Fukunaga retires as president of Servco Pacific Inc. and Rick Ching takes over as President and COO.